Quantifying and Qualifying the
Value of D&A to the Organization

April 23 - 25, 2023 | Intercontinental Chicago Magnificent Mile | Chicago, IL, USA

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Chief Data & Analytics Officer, Saatchi & Saatchi: Data, Analytics, and Mathematical Insights to Create a Pleasant Consumer Experience

Baz Khuti, President US at Modak, discusses with Das Dasgupta, Chief Data & Analytics Officer at Saatchi & Saatchi, the challenge of data scientists, engineers, and data professionals to work together to optimize resources without breaching a single identity constraint. That includes safeguarding individual sovereignty and data privacy while also leveraging metadata for improved insights, personalization, and digital identity.

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Quantifying and Qualifying the
Value of D&A to the Organization

Chief Data & Analytics Officer, Saatchi & Saatchi: Data, Analytics, and Mathematical Insights to Create a Pleasant Consumer Experience

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Quantifying and Qualifying the Value of D&A to the Organization

Chief Data & Analytics Officer, Saatchi & Saatchi: Data, Analytics, and Mathematical Insights to Create a Pleasant Consumer Experience

In Partnership With :

QUESTIONS?

Quantifying and Qualifying the
Value of D&A to the Organization